Privacy policy

Privacy Policy – Blair & Mae New York

This Privacy Policy describes how Blair & Mae New York ("the Site", "we", "our", or "us") collects, uses, and shares your personal information when you visit blairandmae.com (the "Site"), use our services, make a purchase, or otherwise communicate with us regarding the Site (collectively, the "Services"). In this Privacy Policy, "you" and "your" refer to users of the Services — whether you are a customer, website visitor, or any other individual whose information we collect under this policy.

Please read this Privacy Policy carefully before using our Site or Services.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. When updates occur, we will post the revised version on this page, update the “Last Updated” date, and take any additional steps required by law. Continued use of the Site after such changes constitutes your acceptance of the updated policy.

HOW WE COLLECT AND USE YOUR PERSONAL INFORMATION

To provide our Services, we collect information as described below. The type of information we collect depends on how you interact with us. In addition to the specific uses listed here, we may use collected information to communicate with you, fulfill or improve the Services, comply with legal obligations, enforce our Terms of Service, and protect or defend our rights, the Services, and our users.

WHAT PERSONAL INFORMATION WE COLLECT

The type of personal information we collect depends on how you use our Site and interact with our Services. When we refer to “personal information,” we mean data that identifies, relates to, or could reasonably be associated with you.

Information You Provide Directly

Contact information – such as your name, address, phone number, and email address.
Order details – such as billing/shipping address, payment confirmation, email, and phone number.
Account details – such as your username, password, and related account data.
Customer support information – such as messages or inquiries when you contact us.

Some features may require you to provide personal information. You may choose not to provide certain data, but this could limit your ability to access specific features or Services.

INFORMATION COLLECTED AUTOMATICALLY

We may automatically collect certain data about your interactions with the Site or Services (“Usage Data”) through cookies, pixels, and similar technologies. This may include:

Device and browser information
Network connection details
IP address
Interaction data regarding how you use the Site and Services

INFORMATION RECEIVED FROM THIRD PARTIES

We may also receive information from third-party sources, such as:

Service providers like Shopify, which supports our store infrastructure.
Payment processors that handle payment data (e.g., credit/debit card details, billing address) to process orders and manage transactions.

We treat this information in accordance with this Privacy Policy. For more details, see “Third-Party Websites and Links” below.

HOW WE USE YOUR PERSONAL INFORMATION

To deliver products and services: Fulfill orders, process payments, send updates, manage your account, and handle shipping, returns, and exchanges.
For marketing and advertising: Send promotional messages via email, SMS, or mail, and display targeted ads on our Site and other platforms.
For security and fraud prevention: Detect and address fraudulent or illegal activities. If you create an account, you’re responsible for maintaining the security of your login credentials.

COOKIES

Like many websites, we use cookies to operate and improve our Site and Services. Cookies help us understand user behavior, personalize your experience, and maintain secure sessions. Details about the cookies used in connection with our Shopify-hosted store are available here: https://www.shopify.com/legal/cookies

HOW WE SHARE YOUR PERSONAL INFORMATION

We may share your personal information with trusted third parties for contractual obligations, legitimate business purposes, or other lawful reasons, such as:

Vendors or service providers who perform tasks for us (e.g., IT support, shipping, payment processing, analytics, cloud storage).
Marketing and business partners for promotional activities.
Within our corporate group or affiliates to operate a successful business.

THIRD-PARTY WEBSITES AND LINKS

Our Site may contain links to third-party websites or services. We are not responsible for the privacy, accuracy, or security of these external sites. We encourage you to review their privacy policies before providing any personal information.

YOUR RIGHTS: ACCESS, DELETION, AND CORRECTION

Depending on your place of residence, you may have certain rights over your personal data, including the right to:

Access the personal information we hold about you.
Request deletion of your personal data, subject to applicable legal obligations.
Request correction of inaccurate or incomplete data.

To exercise any of these rights, please contact us using the information below.